Net Promoter Score (NPS) determines your brand promoters and detractors to provide a quantitative score that allows you to predict future growth. Review Kitty's proprietary algorithm uses key variables to calculate a more accurate NPS score.  

This article will give you a quick introduction of NPS including:

  • Dashboard 
  • Average NPS
  • Average Rating

Net Promoter Score

To submit feedback customers rate their experience across specific categories (Product, Service, and Recommend).  These ratings generate a site's NPS to predict long-term growth for your brand.  NPS is scored between -100 and +100, where (+) indicates growth of your site while (-) indicates you are losing your customers.


Dashboard View

The dashboard is made up of two metrics: 

  • Average NPS - reflects the average NPS for all locations in one place
  • Average Rating - reflects the category averages for all locations in one place

Dashboard Functions

Review Kitty provides you the ability to adjust dates and filter reporting throughout the application.

  • Click the calendar icon [  ] within any of our reports to adjust date ranges.  

  • Click the filter icon [  ] within any of our reports to filter results by Site, Location and/or Tag(s)



Reports will be immediately updated to reflect your selection(s).  The ability to modify date ranges and apply filters allows you to analyze your business by various segments.  

 Click here to check out our Site Management article for more information on applying locations and tags to sites.  

Average NPS

Reflects the average NPS for all locations (within your account) in one place.


NPS Totals by Site

From the dashboard, click on the Average NPS to view each site's individual NPS.


NPS Details by Site

From the NPS site breakdown click a site to view the average ratings for that site.  From here, you will have the option to view additional details via the Submission report or close the window to view another site.  

Average Rating

Reflects the category averages for all locations in one place.



Average Rating by Site

From the Dashboard, click on within the Average Rating section to view each site's individual category totals.


Average Rating Details by Site

From the NPS site breakdown, click within the Average Rating section to view each site's individual category totals.

From the average rating site breakdown click any category to view historical data.  From here, you will have the option to view trends via the Period Report, submitted reviews via the Submission report or you can close the window to view another site's metrics.